Welsh writers in English are well-known for their creative flair, their evocative storytelling and their way with words. What they’re not so well-known for is their eye for rogue commas, misplaced words and inaccurate declensions.
Jefferson Franklin Editing, based in Merthyr Tydfil, South Wales, is aiming to change all that with a 15% discount on all its author services for writers in Wales until the end of 2012.
“It’s all about stimulating local creativity,” said Editor-in-Chief Tony Fyler. “Open any local paper in Wales on any given week and you can be fairly sure to see ‘local author hopes for success…’ as a headline. But who’s editing their work? Who’s making sure local authors produce work that can stand proudly with the Big Boys and Girls of the publishing world? Who’s squashing all the rogue commas and spotting all the run-on sentences? Well, now the answer is – we are”.
Fyler – who has only recently returned to the Valleys after 15 years as a journalist and editor in London – says local authors face an increasingly tough challenge.
“In this day and age, most publishers haven’t got the time and won’t allocate the funds to get your work professionally edited,” he said. “They expect you to have an encyclopaedic knowledge of past participles, present possessives, conditional clauses and the like. They see all the grammatical knowledge as part of your job as a writer.
“At Jefferson Franklin, we believe your job as a writer is to make your content engaging. Our job is to worry about declensions, subjunctives, past participles, scansion, margins, fonts, typos, possessive apostrophes and all the underpinning that makes your work read like the professional book it should be. We say let writers be writers, and let us take care of all the fiddly stuff!
“And of course the new trend is to self-publish, or e-publish. That’s a great way of getting your work out into the world, fast – but it also means if your work’s not properly edited, all your mistakes go out into the world fast too, getting in the way of your content and turning off your readers.”
Fyler admits there are plenty of agencies who will offer critiques and editorial services out there.
“But the prices!” he exclaims. “I know there’s the romantic ideal of being a starving writer, but if you went to some of these places, you’d get a whole lot of romantic idealism in one go! Writers cannot live by pristine manuscripts alone, so for the first year, we’ve capped our prices for authors of works up to 200,000 words, be they fiction or non-fiction. And, as a special incentive to get the creative juices flowing, we’re offering a 15% additional discount to writers living in Wales. Just put the word ‘Cymru’ in the subject line of your enquiry email to qualify.”
To get a quote to edit your work, email us or call 0791 789 7813.